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Mar 18

We all know how hard it is to get through the day when you’re tired. But did you know that …

  • 100 million people in the US have trouble with their sleep?
  • Sleep is the #3 health complaint?
  • For those over age 65, its the #2 health complaint, second only to pain?
  • Short sleepers are 3 times more likely to be susceptible to the common cold?
  • Risk of depression is 4 times higher for people with insomnia?
  • People who are short sleepers have a higher risk of mortality?

Ben Rubin does, and that’s the reason he and his colleagues invented the Zeo - to help people understand their sleep and find strategies for improving it.


Sleep, Zeo, and the Quantified Self, Ben Rubin (8 minutes)
Watch the video and please visit our video sponsor, Klick Pharma.

Ben talks about the intersection of the empowered patient and the data, and how the two together can make a real difference in improving health.

And Zeo is providing the tools with a strategy that includes both data and people:

  • The sleep tracking device
  • The myZeo website to educate and highlight the links between cause and effect
  • Guided coaching to motivate and help you develop strategies for better sleep

Sweet dreams.

Mar 04

Being healthy can be hard! Cake tastes good and dieting isn’t fun. Turns out there’s a disconnect between long-term aspirations (being healthy) and the moment - to - moment choices of daily life (we want cake).

Margaret Morris, PhD, clinical psychologist and researcher in Intel’s Digital Health Group shares her research into how technology might be used to facilitate positive change toward healthy behaviors.

Margaret Morris

Changing Health Behaviors, Margaret Morris (19 minutes)
Watch the video and please visit our video sponsor, Klick Pharma.

Margaret covers 3 theories and research into how to apply them to helping people make healthy choices:

  • Emotional Awareness: Facilitating awareness of behaviors through mobile therapy - can your phone be your psychologist?
  • Social Psychology: People are very affected by what they think other people are doing - how can we tailor messages that will motivate people to make the right choices?
  • Loss Aversion: Loss affects us twice as much in a negative way as gain affects us in a positive way - how can we use this “stick” to help people change?

Wonder what Margaret (and Intel) will research next!